How children learn to buy : the development of consumer information-processing skills /

Ward, Scott, 1942-

How children learn to buy : the development of consumer information-processing skills / Scott Ward, Daniel B. Wackman, Ellen Wartella. - California (EUA) : SAGE, 1977. - 271 p. - People and communications ; v.1 .

0803911181


Consumidor--Educación
Televisión y niños