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Marketing de los servicios / Ildefonso Grande Esteban.

by Grande Esteban, Ildefonso.

Series: Libros profesionales de empresaEdition: 4a ed.Material type: Text Text; Literary form: Not fiction Publication details: Madrid : ESIC, 2005Availability: Items available for loan: 3 . Collection(s): Colección General Call number: HD9980.5 G7.5 2005.

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Mercadotecnia de servicios / Christopher H. Lovelock ; tr. Guadalupe Meza Staines.

by Lovelock, Christopher H.

Edition: 3a ed.Material type: Text Text; Literary form: Not fiction Publication details: México : Pearson Educación, 1997Availability: Items available for loan: 1 . Collection(s): Colección General Call number: HD9980.5 L6.5 1997.

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