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		No cover image available El camino persuasivo de los valores en la propaganda televisiva by Hernández Olmedo, José Luis Material type: Article; Format: print Publication details: Zapopan, Jalisco Online resources: Click here to access online Click here to access online Availability: No items available.
		No cover image available El estilo cómico en publicidad : un análisis de su eficiencia desde la neurociencia by Tapia Frade, Alejandro Martín Guerra, Elena Material type: Article; Format: print Publication details: Zapopan, Jalisco Online resources: Click here to access online Click here to access online Availability: No items available.

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