La auditoría de marketing : cómo pasar de la teoría a la práctica del marketing / Malcolm H. B. Mcdonald, John W. Leppard ; tr. Claudio L. Soriano Soriano.

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Material type: Text

TextPublication details: Madrid : Díaz de Santos, 1994.Description: xii, 285 p. : ilISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Libro	Bib. Gregorio Torres Quintero Planta baja	Colección General	HF5415.2 M3.2 (Browse shelf(Opens below))	1	Available		220094

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Traducción de : The marketing audit. Traslating marketing theory into practice

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