000 | 00573nam a2200193 a 4500 | ||
---|---|---|---|
005 | 20221109063823.0 | ||
008 | 060914s2001 mx r 000 0 spa d | ||
020 | _a9701026608 | ||
035 | _aUPN01000147080 | ||
049 | _aCG | ||
050 | 4 |
_aHM1226 _bT7.6 |
|
100 | 1 | _aTreviño Martínez, Rubén | |
245 | 1 | 0 |
_aPublicidad : _bcomunicación integral en marketing / _cRubén Treviño Martínez. |
260 |
_aMéxico : _bMcGraw-Hill Interamericana, _c2001. |
||
300 |
_axxvi, 481 p. : _bil. |
||
650 | 2 |
_aPublicidad _95809 |
|
650 | 2 |
_aMercadotecnia _95626 |
|
905 | _aLibro | ||
999 |
_c119225 _d119225 |