000 | 00641nam a2200205 a 4500 | ||
---|---|---|---|
005 | 20221109063816.0 | ||
008 | 010702s1973 r 000 0 eng d | ||
020 | _a9682402786 | ||
035 | _aUPN01000109062 | ||
049 | _aCG | ||
050 | 4 |
_aHF5415 _bT3.4 |
|
100 | 1 | _aTaylor, Weldon J. | |
245 | 1 | 0 |
_aMercadotecnia : _bun enfoque integrador / _cWeldon J. Taylor, Roy T. Shaw ; tr. Lorenzo Razo Morales. |
260 |
_aMéxico : _bTrillas, _c1973. |
||
300 |
_a807 p. : _bil. |
||
534 |
_pTraducción de: _tMarketing. An integrated, analitycal approach |
||
650 | 2 |
_aMercadotecnia _95626 |
|
700 | 1 |
_aShaw, Roy T., _ecoaut. |
|
905 | _aLibro | ||
999 |
_c82973 _d82973 |